PlayStation – 20 Years of Play

Identity design, illustration and print design for PlayStation’s stand at Paris Games Week 2015. I designed a '20 Years of Play' lockup that was featured prominently throughout the stand and the promotional materials surrounding the event, as well as having the job of creating the full set of artwork for the 3000 square metre stand. This ended up being over 300 individual items, including large-format wall panels, staff t-shirts, on-screen content, table vinyls, digital invites, printed flyers and a whole bunch more.

Project completed at 27, with lead agency Amplify.

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© 2016 Joe Stone